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Sony Mobile at Mobile World Congress 2017

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With the Mobile World Congress having wrapped up and some very exciting new tech having been released Sony Mobile has released some very exciting new hardware options with technology not before seen in a mobile handset.

·         Three new X-Series smartphones; Xperia™ XZ Premium, and super mid-range Xperia XA1 and XA1 Ultra
·         Xperia™ Touch, the highly anticipated Android projector with multi-touch, rolls out to select markets
·         First showcase of Xperia™ Ear “Open-style CONCEPT”, a next-generation Xperia Smart Product - with wireless ‘open-ear’ stereo headphones

 Sony Mobile Communications has re-affirmed its position as a leading communications innovator and visionary, by unveiling product experiences that break new ground in consumer technology.


 “Xperia Touch is the most revolutionary interface since the smartphone,” said John Featherstone, Managing Director of Sony Mobile Oceania. “A year on from unveiling our new brand direction and vision for the future of communications, not only are we announcing Xperia XZ Premium, equipped with the most advanced technologies to enhance the essential features on smartphones, we’re creating whole new interactive communication experiences with our Xperia Smart Products.”

 Three all-new Xperia smartphones; Flagship Xperia™ XZ Premium, and super mid-range Xperia XA1 and XA1 Ultra

Sony Mobile announced three additions to its popular X-series enhancing both the premium and mid-range models - further ensuring that the range offers a variety of features to excite consumers and ensuring that Xperia is available at each key operator tariff point in markets around the world.

John Featherstone, Managing Director of Sony Mobile Oceania said: “We’ve continued to evolve and transform our smartphone portfolio, with an unwavering focus on delivering the most advanced technology in elegantly designed products. Whether it is a memory-stacked camera system capable of super slow motion capture or the world’s first 4K HDR smartphone display, we’re delivering experiences that connect with users in emotional and meaningful ways like never before.”

 Xperia XZ Premium showcases Sony’s new Motion Eye™ camera system to enable advanced features and excellence in picture quality, as well as the world’s first 4K HDR display (5.5”).  Motion Eye camera provides 960fps super slow motion video capture and playback, four times slower than any other smartphone. Xperia XZ Premium is available globally in in Luminous Chrome and Deepsea Black. Local availability and ranging information will be shared in the coming months.

 Building on the success of the Xperia XA models launched last year, Xperia XA1 and the 6” large screen XA1 Ultra feature a beautiful borderless design with edge-to-edge screens. Both will surpass camera expectations with high-end rear camera specs including 23MP sensors and low-light capabilities, whilst XA1 Ultra has been designed specifically for selfie lovers with its superior 16MP front camera.





 Xperia XA1 and Xperia XA1 Ultra will roll out with Android Nougat in a choice of contemporary finishes; White, Black, Pinkand Gold. Local ranging and pricing information will be available in the coming months.
  
Acclaimed concept: Xperia Touch and interactive Android projector

Xperia Touch is an interactive projector that turns any flat surface into a 23” HD touchscreen, with either horizontal or vertical ultrashort-throw projection. The interface is fast, fluid and responsive to physical touch - it’s built using Sony’s SXRD projection display technology, and touch is made possible through a combination of Infrared light and real-time detection via its built-in camera, at a rate of 60 frames-per-second.

Xperia Touch enables family and friends to gather around a table, kitchen island, or flat wall to enjoy games, stream videos and communicate using messaging apps and social networks.

The elegant home screen skin is engineered specifically for touch - designed to be both minimalistic and accessible in brightly lit or dark conditions. It provides real-time weather information, a memo board for doodles or video notes, calendar access and a Skype™ portal for video chat with colleagues or loved ones.

Not only is Xperia Touch compatible with PlayStation® 4 Remote Play1, it will run any app or game downloaded from the Google Play Store, setting a new precedent for the way hundreds of thousands of application experiences2 can now be enjoyed. And, the unique projection, touch capability and sensor architecture will provide developers with an entirely new platform on which to build and create.

·         Hands-free. Eyes-free. Ears-free: Xperia Ear “Open-style CONCEPT” is a next-generation Xperia Smart Product concept

Xperia Ear “Open-style CONCEPT” is based on 'open-ear' audio technology developed within Sony's Future Lab Program, an incubator that enables consumers to trial and shape prototypes from Sony’s R&D division.



It utilises Sony's acoustics research and leadership to deliver wireless 'open-ear' stereo headphones, so you can listen to music and receive notifications, whilst simultaneously hearing sounds from the world around you. Whether you are listening to music during a workout or commute, it is an unparalleled ambient experience.

Xperia Ear “Open-style CONCEPT” is built to completely reimagine everyday listening and communications - its two highly powerful spatial acoustic conductors and driver unit’s work together to transmit sounds directly to the ear canal.

And just as with Xperia Ear, Xperia Ear “Open-style CONCEPT” will be powered by Sony Agent Technology - a personal assistant that uses conversational voice interaction and head gestures to help you get things done, access information and communicate.

Sony Mobile will continue to develop new features to further increase the in-ear assistant capability. An example of this is ‘Anytime Talk’ - a new voice-chat service that will allow users to instantaneously start a group conversation in real-time without searching through contacts or needing to dial, with a simple single button press or head movement. The beta version will roll out for the first-generation Xperia Ear over the coming months.  More details will be available soon.

Sony Mobile is exploring the collaborative possibilities with Sony Agent Technology on Xperia Smart Products and the new cloud AI platform from LINE Corporation, the company behind the popular LINE messaging app, to develop and co-create a new communication experience.
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